Description

1. “Fast Fashion”, a new generation fashion and utility wear network of stores, has about 200 high end fashion stores in the country. They have heir own brand which appeals to youngsters and kids. They plan to expand to 500 stores by the year 2025. Along with this growth plan, they already are facing delays in getting stock, stock out situations, higher cost due to stocks not arriving within season, quality issue with apparel manufacturers etc. They want to open new stores and also optimize cost along with higher service. How can they leverage various supply chain drivers to meet their objective by 2025? (10 Marks)
2. “Drunken Monkey” is a fast food and healthy snack chain. They are a post covid start up by fresh graduates and technocrats. Being creative thinkers, they have expanded to about 6 locations within the city. They plan is to put up 6 more stores within next year.  Brand has picked up well but due to lack of sufficient experience they are already facing cost issues, sourcing is not able to meet customer demand, not able to meet required heathy snack demand.  With more customers visiting outlets, non-availability is leading to negative social media reviews which is an issue for their brand and growth plan.  They are aiming at making their process agile to meet increasing and variable demand.  Also make the business lean so that profits can be maintained while growing number of stores.  How will they transition through different stages to reach LEAN and AGILE value chain stage?  (10 Marks)
3. “Winners” are a sports tourism agency who under take guided sports tourism package around major events like IPL, Football World Cup, F1 races and even smaller European and American sports / games events. They need to forecast from number of potential tourism package bookings, visa needs, travel bookings, organize stay, food etc.
4. Describe steps in demand forecasting in this case situation. (5 Marks)